The Ekka’s iconic natural fibres fashion parades are set to be amped up with a host of new initiatives for Ekka’s 140th season, later this month. A regular contributor of fashion advice to haven magazine, The Style Report’s Laura Churchill will produce and direct this year’s ‘Back to Nature’ themed natural fibres fashion parades. “We want our audiences to experience Queensland farming and then understand how our leading fashion designers interpret natural fibres into ready-to-wear designs and collections,” Laura says. “Audiences can expect to feel immersed in Queensland countryside with each of our shows.” New initiatives for this year’s fashion parades include “Fibre to Fashion” panel discussions by industry experts, The Makers Market (enabling Ekka visitors to shop Queensland designers’ natural fibre fashion and accessories), an Ekka- first double runway as well as a student design display. Ekka runs from August 11-20.
Visit www.ekka.com.au
