It’s essential for new sports equipment, replacing that grungy old carpet in the 5B classroom and supporting your school’s chosen charity, yet fundraising can be such a challenge when both educators and parents are pushed for time and resources.
For a first-hand perspective, we asked a school office administrator – Tracy Fic – and a parent – Cara Lucivero – to share their best school fundraising tips, and they’ve teamed up to produce these golden rules for achievable, effective fundraising.
Look for low overheads
Avoid activities with start-up costs or schemes where an initial investment is needed to make money. Inexpensive options are almost always easier to kick-off. And there’s nothing wrong with keeping it simple. An option with low overheads, such as a cake stall during recess, is a great way to raise a few hundred dollars.
Conserve time and effort
Between work life and raising a family, those on the fundraising committee have even less time and energy left. Some activities are just not practical so look for low impact options. Organising the school fete is exhausting. Running a raffle might be more achievable. If you don’t bake, try a sausage sizzle.
Add-value to the local community
Find something desirable and worthwhile for the community to invest in. An Entertainment Membership, for example, houses multiple value-for-money offers across dining, leisure and even groceries for Aussie families. Schools have until March 31 to sign up to be an Entertainment Membership distributor.
Get the kids involved
Ideally students should be able to get involved in your fundraising. A little friendly rivalry between grades, classes or houses can work wonders if selling fundraising merchandise. This is a great way to use available resources and students experience the responsibility and reward of contributing to a cause.
Be clear about the purpose of your fundraising – whether for a veggie patch or the volleyball team, you’ll get better support from your school community if they can visualise the goal. You can also add incentive to your fundraiser by supporting a broader purpose. Consider donating some of the funds raised to a local charity as this can provide motivation to give generously.
Seek generous returns
Shortlist fundraising options that provide good returns with minimal overheads and effort. These days it seems schools are relying on fundraising more than ever, but have fewer resources to call on. This means we all need to “do the maths” for each activity, to ensure we are focusing our own efforts wisely.